COLLECTIVE DESIGNS "VAPORSCAPE" FOR NIKELAB: THE VISION-AIRS TO CELEBRATE NIKE VAPORMAX LAUNCH AND AIR MAX DAY AT HONG KONG ART CENTRAL
With the 30th anniversary of Air Max, NikeLab highlights visionaries representing architecture, design, style and art to reimagine Nike Air. To conclude Nike Lab's Vision-AIRS program, a new generation of designers explore the concept of walking on air.
Highlighting on the fact that Nike Air Vapormax is the first time the shoe sole acts as a fully standalone outsole, COLLECTIVE eliminates spatial thresholds to represent the creations of the various Vision-Airs’ design works floating on a vaporized mid-ground, the Vaporscape.
COLLECTIVE creates an exhibition and event space filled with water vapor, diminished all corners and possible light and shadow through the use of ultra cold white light and ultra matte black finishes in absorbing all possible reflection in space; it results in a space-like, almost vacuumed experience, together with bringing down the interior temperature, further condensation of water vapor amongst the mist to exaggerate visualization of vapors.
Capturing the “The Change of State” idea of liquid turning itself into vapor, and looking into such occurrence inside the human body in the form of breathing, sweating, heart beating and blood flowing, COLLECTIVE invites and collaborates with multi-media artist h0mh1m. He created a site-specific sound piece, also named as VaporScape, as an interactive ambience sound installation that contains 4 layers of sound.
The combination of spatial design and sound manipulation amplified the four-dimensional experience of an exhibition, elevating the senses through temperature, humidity, sound, and light, thus bringing an exhibition forward than just a visual encounter.
DATE: 20 March to 25 March 2017
LOCATION: Art Central, Hong Kong
CLIENT: NIKE LAB
AREA: 1500 square feet
COLLECTIVE TEAM: Betty Ng, Juan Minguez, Katja Lam, Enoch Kwan, Alex Yuen, Vanessa Chik